>

Advertisement

ASCI Report: Most complaints are coming regarding digital media advertisements, know the whole thing

by
ASCI Report: Most complaints are coming regarding digital media advertisements, know the whole thing

Some of the major findings of the ASCI report are as follows –Digital dominance: 79% of problematic ads were found online, highlighting challenges in the digital advertising world. Regulatory Vigilance: ASCI’s focused monitoring mechanism promoted digital monitoring to deal with objectionable content on the medium. 98% of all ads processed require some form of modification. … Read more

Sarkari Naukri: Appointment of more than one lakh teachers in Bihar soon, advertisement may be released next month

by
Sarkari Naukri: Bumper recruitment of teachers again in Bihar, know when more than 69,000 teachers will be recruited.

Patna. The Education Department is going to start another phase of teacher appointments again. Around 1.10 lakh appointments are possible in the next phase for the appointment of school teachers. The Education Department is going to seek information about the remaining vacancies from Bihar Public Service Commission. After this it will be decided how many … Read more

Influencers are advertising on social media, earning from food to fashion endorsement

by
Influencers are advertising on social media, earning from food to fashion endorsement

social media influencers endorsements earning – Five years ago no one would have thought that such a time would also come when you would do a lot while doing nothing and earn money too. Whether it is about travel, food or fashion, big companies of India and abroad are giving money to such people, who … Read more

AI poses a threat to creative labor in the advertising world as well, ASCI warns

by
Safe City Project: AI will protect women, this technology will identify untoward incident before it happens

AI Use in Advertising Industry: It will be mandatory for advertisers using Generative Artificial Intelligence (AI) as productive content (input) to obtain related licenses and permissions. The Advertising Standards Bureau of India (ASCI) has recently issued this directive. In a white paper published titled ‘Generative AI and Advertising’, ASCI said that if any technology is … Read more

RRTS Fund Dispute: Supreme Court seeks details of amount spent on advertisements from Delhi government

by
RRTS Fund Dispute: Supreme Court seeks details of amount spent on advertisements from Delhi government

The Supreme Court rapped the Delhi government for its inability to provide funds for the construction of the Regional Rapid Transit System (RRTS) project and directed it to furnish details of funds spent on advertisements in the last three financial years. This amount is to be given for the construction of RRTS section, which will … Read more

Zomato removes ad showing ‘Lagaan’ character as ‘garbage’, apologizes

by
Zomato removes ad showing 'Lagaan' character as 'garbage', apologizes

Zomato Kachra AdvtZomato, a food delivery service company, has faced criticism for featuring an actor who played a Dalit character of ‘garbage’ in the film ‘Lagaan’ in an advertisement for material made from waste. He also apologized on Thursday for unknowingly hurting sentiments. What was in the advertisement? A television commercial aired on World Environment … Read more