Ranchi: The festive season and especially the excitement of Navratri and Durga Puja has started in the car market of Ranchi, the capital of Jharkhand. Enthusiasm is visible on every face. People of the capital are busy shopping for their favorite things. Especially, people are already booking their cars and motorcycles for delivery of new vehicles during festivals. For this, pre-booking has also started during Pitru Paksha on ex-showroom and official websites of vehicle manufacturing companies. Due to this, the car market is witnessing a boom. On the other hand, attractive festive offers are also being given by the companies to woo the customers. Besides, the demand for cars with best features has also increased in the market. Who can talk about petrol and diesel, many models of electric and CNG vehicles are also attracting buyers. Consumer offers, exchange bonus, corporate discounts are being given on these vehicles. Some people want a car during Navratri, while some people want their dream car till Dhanteras and Chhath Puja. Looking at the waiting list of vehicles, everyone wants to buy a car at the time of their choice.
Advance booking of cars in Ranchi
The biggest thing is that in view of the attractive offers during the festive season, advance booking of cars is being done. Customers are liking different models. Exeter, Creta, Venue are being liked more in Hyundai, Nexon and Punch are being liked more in Tata Motors, whereas Brezza, Swift, Dezire, Ertiga are liked by everyone in Maruti Suzuki. At the same time, people with small families and first-time car buyers are liking Wagon-R, K-10 and Celerio more.
Gold and silver coins being given for free
Not only this, to attract customers, various car companies have showered offers in view of the festive season. Along with gold and silver coins when booking a car, discounts are also being given on showing the registration card of a two-wheeler while purchasing a four-wheeler. Consumers are getting benefits ranging from Rs 10,000 to Rs 35,000 from the offer.
Loans are available from banks and finance companies at attractive interest rates.
Banks and finance companies are also not lagging behind in fulfilling people’s dream of having a dream car. Everyone is busy giving loans to customers to buy dream cars at attractive interest rates. People are also financing vehicles only after knowing about the interest rates of two to three banks. In view of the waiting period, everyone is busy booking vehicles quickly. There are still many vehicles on which the waiting period ranges from two months to one year.
There is a possibility of 20 percent growth
Looking at the pre-booking of vehicles, Ranchi dealers say that this time there is a possibility of about 20 percent growth in the market. Dealers are expecting good sales due to better supply of vehicles as compared to last festive season. Last time the supply was derailed due to shortage of semiconductors.
Customer’s emphasis on electric vehicles
People are also emphasizing on electronic vehicles. This is the reason why most of the companies are now launching new models of electronic vehicles in the market. Various companies of electrical vehicles include BMW, Hyundai, Kia, Mahindra & Mahindra, MG Motor, Tata Motors, Tata Motors Passenger, Volvo Auto etc.
50 percent share of SUV in total sales
The demand for SUVs has increased significantly in Ranchi during the festive season. The market share of SUVs in the total sales of vehicles is said to be 50 percent, while the other 50 percent share includes vehicles like sedans, hatchbacks, compact SUVs etc. There is high demand for SUVs, especially in the range of Rs 8 lakh to 16 lakh.
It is important to pay attention to this before purchasing a car
It is very important to keep many things in mind before purchasing a car. First of all decide the budget. Also assess your needs. Cars of every vehicle manufacturer have different features. Decide the brand according to your choice and budget. Along with all this, the most important thing is the safety rating. You can find out how safe your car is from the rating received from Global NCAP. Along with the safety rating, also know about the safety features. This is very important for you and your family. If you want to take a vehicle on loan, then definitely know about the interest rates and rules of different banks as well as finance companies.